HONOLULU - In response to the raging wildfires that have destroyed entire Maui communities and all but leveled the historic Lahaina town, L & L Hawaiian Barbecue is joining the relief effort by donating one dollar for every customer order made through its official L&L Hawaiian Barbecue mobile app and online website orders, up to $10,000. The relief effort by the company will run through August 31, 2023, to the American Red Cross of Hawaii, providing shelter and comfort to thousands of people who were forced to evacuate due to the massive fires.
"We are humbly asking our supporters, customers, and franchisees across the nation to join us in our effort to support the people of Maui during this challenging time. This is a time to show the spirit and strength of aloha, which has been our commitment and mission throughout the years," says Elisia Flores, CEO of L&L Hawaiian Barbecue.
L&L Hawaiian Barbecue, whose corporate headquarters is located on the neighboring island of Oahu, has five locations on Maui Island, often called the "Valley Isle," including two in Lahaina, a tourist and economic hub of 9,000 people. On Thursday, August 10, we finally connected with the operators of Lahaina stores. Unfortunately, the fires destroyed L&L Hawaiian Barbecue in the Lahaina Shopping Center, located at 170 Papalaua Street. The other Lahaina L&L Hawaiian Barbecue in the Honokowai Shopping Center, located at 3350 Lower Honoapilani Highway, was not affected, but they do not have access to the Internet or electricity.
The L&L Hawaiian Barbecue Corporate team is in close contact with all of the franchise operators and employees and assists them and their families. L&L Hawaiian Barbecue has 64 other locations throughout Hawaii State, and over 150 locations nationwide, including two in Japan. The Fresno location is located on West Shaw Avenue in the former—Del Taco building.
Anyone interested in donating directly to the Maui fire relief effort can directly donate to the American Red Cross of Hawaii at https://www.redcross.org/local/hawaii.html.